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British med-tech (medical technology) companies have set their sights on the Middle Eastern marketplace to forge new business relationships and ultimately turn a profit.

Med Tech News reported that the Association of British Healthcare Industries (ABHI) revealed that half of UK med-tech businesses are anticipating demand from the Middle East in the coming five years.

These results come as 200 British companies prepare to exhibit at Arab Health, the MENA region's largest healthcare exhibition and a hotbed for new technologies entering the market.

ABHI revealed that 51 per cent of respondents to its survey anticipate a better turnover from business with the Middle East - which is home to major health tourism hubs like Dubai - while the Association's policy group has identified the region as key for growth.

"When we consider the substantial investment into public health from the government of the UAE, and wider Middle East, opportunities for UK companies providing value-based healthcare solutions are significant," said Managing director, International, at ABHI, Paul Benton.

"With so many companies planning to increase their presence in the region, Arab Health is the ideal platform to drive this growth and the UK Pavilion promises to be a hub of activity."

The ABHI is exploring emerging markets to ensure the British med-tech industry stays healthy after the UK leaves the EU.

The organisation's Healthy Outside The EU Strategy was published in April 2017 and encourages the industry to branch out and to be positive and constructive to its approach to business post-Brexit.

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